Coco Chanel has been putting out some witty marketing techniques. For example, take a look at this particular marketing scheme of blatantly replacing Mcdonald’s french fries and hamburger boxes with Coco Chanel’s own, and not to mention the fact of sticking in that equally witty quote by Karl Lagerfeld.

“Fashion is the healthiest motivation for losing weight.”

Now I better go lose some pounds so I can stick my booty into some nice Coco Chanel gear.